The Tire Alliance Groupe (TAG) provides an extensive customer base to its many Preferred Vendors in exchange for a business relationship based on exclusivity and commitments.  The volume of business conducted by our 500 independent dealers (with 1,600 retail outlets) is substantial by any comparison.  This is assured because membership in TAG requires a commitment from each dealer/member to purchase a minimum quantity of tires through our TAG-sponsored buying oportunities.  In exchange for this commitment, he/she is part of a large network of like-minded retailers with exclusive territory arrangements and sole possession of certain TAG products within its geography.

Along with significant reductions in the costs of acquiring various products for the aftermarket and savings in the expenses associated with operating their businesses, TAG members also share many intangible benefits that are often difficult to value. Yet, many members cite this type of benefit as the ones with the most value to them.

These other benefits include:

Participation in three annual TAG general sessions where members come together to collectively seek and improve competitive advantages in the marketplace.

Immediate access to major brand "proprietary" lines exclusive to TAG members. Protects retail margins because our competitors cannnot offer or advertise a product that is not available to non-TAG members.

Having a "menu" of products and services from which to choose. Programs that are already pre-negotiated leveraging the size of the group to bring the best programs in North America within easy reach for all members. Eliminates the need to source and negotiate supplier programs individually. one.

Serves as a source of information on how other retailers manage challenging issues such as advertising, employee benefits, insurance, real estate, etc. A forum for the answers all retailers seek.

Group benchmarking sessions where ratios and indicators are shared to see how your business measures up to the premium retailers in North America.